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the Wrigley Food Gang



A new national TV advertising campaign launched by Wrigley on 14th February is encouraging consumers to chew sugarfree gum after eating and drinking, especially when they are on-the-go. Its theme – ‘Break Up With Lingering Food’™ – focuses on how the foods we eat linger in the mouth and can threaten oral health, with an amusing encounter between celebrity Antonio Banderas and the ‘Food Gang’™ – a group of mischievous creatures that represents some of the foods that linger longer. 
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